From the most extreme mountain bikes to the most aerodynamic triathlon bicycles, from the gnarliest trails to the longest alpine passes, tha SRAM brand is essential in order to feel comfortable and to obtain the best performance out of your bike. This Chicago company has established itself in the cycling world in the last 25 years thanks to the extremly high quality of their components and their continuous push towards innovation, which has led to revolutionary products such as the first wireless groupset, with the eTap system, and to the best 12 speed derailleurs, such as those with the AXS technology. Nowadays SRAM is a renowned brand and it's universally recognized as a synonym of quality. Many world-class cyclists, from Alejandro Valverde to Nino Schurter, can enjoy the astonishing performance of SRAM components while climbing the highest climbs in the Grand Tours and while riding the Cross-country World Cup's trails. SRAM's brakes, groupsets and cranksets are the right products for those cyclists who want to get the best out their bike.